Tuesday, April 3, 2012

Epcot 30x30: Club Cool

Club Cool, located in Future World in Epcot, seems like it should be a blight on the park, a completely random Coca Cola outpost.  Originally installed as Ice Station Cool, it seemed like a blatant example of a temporary advertising opportunity, featuring a small mountain of faux ice and even a frozen caveman clutching a bottle of Coca Cola.  After years of sticking out like a bizarre extension of Blizzard Beach in Epcot, the Ice Station closed to re-open as the exact same thing, just re-named to Club Cool with the frosty overlay removed.

75% of the supposed attraction is awful.  Half the space is devoted to a Coca Cola store featuring uninspired Coke branded merchandise.  There's a soda fountain selling overpriced Coke ICEEs.